Legacy Multimedia in the Houston Chronicle!
Today is a pretty exciting day around here. My company, Legacy Multimedia, received a feature profile in the Houston Chronicle business section.
I was on my vacation two weeks ago (which is why I’ve posted so infrequently over the past couple of weeks), when I got the call that they wanted to write the story. Needless to say, when I got back from vacation, we were all pretty excited and that week was spent doing a couple of phone interviews and arranging the photo shoot. Originally we thought the piece would run last weekend but found out (after it didn’t run) that it was in today’s paper.
I knew last night before I went to bed that the article was a good one because I received a couple of IMs from friends congratulating me on a great story. But rather than run out at midnight to get the earlier version, I went to bed and decided to read it at the appropriate time, over my cup of tea, this morning. Ah, the anticipation!
The article is great, no complaints in that department. After reading it I decided it was time to send out some announcements on the computer so I came down to my office and opened up some of my social media programs to send out the word. When I opened Twitter, I found my news had already been scooped by my friend Ed Schipul and picked up by tech reporter Dwight Silverman. Now that is a testament to the power of social media, that your story is out there before you send the word! You have to love the internet for that.
With just a few notes, I’ve alerted several networks about the article. I can send a link out to others that aren’t on my social media programs via an email. The article can be scanned and placed on my website or copied and sent out with other marketing materials. Who needs a hard copy? Well I’ll have one framed to hang on the office wall and probably send another real copy to my parents since that generation appreciates the value of the real newspaper clipping. Just 10 years ago I would have been asking everyone I know for their copies to hard mail. Amazing.
And now we have another component to add to our own business history.
Stefani Twyford is a personal historian and video biographer sharing life stories, connecting generations and preserving legacies. To learn more, visit her web site, find her on Twitter as @stefanitwyford, visit the Legacy Multimedia Facebook Fan Page, or send her an e-mail.